Xevo Brand Identity

Xevo is a leader in connected car software, with a focus on in-screen software via it's proprietary products such as Journeyware and Xevo Market. At Xevo, I led a team of high-performing marketers and creatives to produce a vast array of projects across:

  • Branding and identity
  • Employee and recruiting events
  • Conferences and trade shows
  • Social media content and strategy
  • Corporate merchandise and swag
  • Office signage, paint, and decor
  • Corporate website including localized versions for foreign markets

Xevo went go on to be acquired by automotive giant, Lear Corporation. I would lead the rebrand that followed, supported by a comprehensive GTM plan to support a new product launch.

Year
2019
Disciplines
Brand Identity, Creative Direction, Marketing Strategy, Merchandising, Social Media
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